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The search for different, exclusive and slightly daring dancers was the cause of this entire project. The market offered ballet flats, very similar, with closed and not very youthful lasts.
April 2009 arrived and we decided to make one with our own means, that shoe that would surprise, that would make you fall in love at first sight.
Little by little, the product was striking and the comments were very favorable, so it was decided to start designing and manufacturing, in Spain, a small collection of 12 models, but we were clear that the important thing was that they were surprising and of high quality.
The brand has been led by Paloma Moreno since June 2010, being CEO of the brand and leading its design.
Of flowers, of squares, of stripes…. Printed fabrics are a key tool for the brand... and that's where the name was born. Defloresyfloreros represents something generic, original, catchy due to its rarity, and that has no limits in terms of product possibilities.
The collection starts with the spring – summer 2010 collection, focusing on ballerinas and sandals.
Initially, the only sales channel is the internet through our website www.defloresyfloreros.com, which was launched on March 1, 2010.
Little by little the collection grew, in breadth and depth, expanding with types of footwear: ankle boots, boots, Blucher, and running shoes, as well as small accessories.
The collection is designed by defloresyfloreros. The manufacturing and production are artisanal and 100% Spanish with excellent materials and finishes.
The different types of fabrics and prints are one of the keys that distinguish us and give defloresyfloreros an unmistakable air.
We try to provide the greatest ease so that your feet are the protagonists! For this reason, we offer a shipping and returns policy with numerous conveniences.Thanks for subscribing!
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